We all know there’s a multitude of social networking sites out there. Some focus on customization, some on messaging, some on embedded applications.

Well there’s another nice one out there called Virb:

It focuses on music and sharing music with your friends. It also includes the standard messaging, photos, videos and music that the rest of these sites support. Heck, even digg has some basic social networking built-in, so why shouldn’t every other site too? Anyway, Virb is now pretty polished and with a little CSS action you can end up with a very nice looking profile:

The problem is that no one I know is using it. I currently have zero friends on Virb. I would love to transition my social network over to Virb, but there’s the ever present chicken or egg dilemma here. No one wants to switch to Virb, because no one they know is on it. You would need a mass exodus from another site in order for it to be useful and effective. I often wonder about the possibility of one-social-network-to-rule-them-all:

It would be able to handle messaging to and from heterogeneous sites, setting status and presence, integrating the previously uploaded photos, videos, and mp3s, and all the other common social networking functions. However, you would then need to give it your username and password for all the social networking sites you want to integrate. I don’t want to give FaceBook my email password to import contacts let alone all my social networking site account info:

So is this even an option? This type of site would endlessly need to add support for more and more social networking sites as they get created… unless of course, this site became the new site du jour. The thing is that if I don’t even want to give FaceBook my email password (even if I just gave it a temporary password and then changed it again), where does that leave us?

Update: Apparently, this is already in the works:

SuperSociety, a social networking technology firm, announced today its plans for adoption of a new service that will target existing social networks and communities, like FaceBook, Myspace, and YouTube, and link them together using a single login platform.

I signed up at SuperSociety to see for myself, but didn’t see anything like what was promised yet. I suppose time will tell…